Case Study – Sepmag

Sepmag is a world leader in development of magnetic separators. In 2014 Sepmag asked Percorso Life Sciences to lead its commercial effort in North America. Bryan Rittenberry, of Percorso led the commercial effort in North America. Percorso recruited and managed a network of sales agents, an internal sales person, and oversaw sales on behalf of Sepmag. Customers included Exact Labs, ThermoFisher, Illumina, Danaher Labs, and Veravas among the leading MDx and magnetic bead assay developers in North America and the world.

For logistics, Percorso managed the inbound and outbound flow of several demo instruments, which was critical to supporting equipment sales.

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