Commercial Support

Additional services to enable your growth

Some life science companies have a do-it-yourself approach to strategy, marketing, and sales. Others need support from US experts. Percorso’s commercial support services allow you to leverage our network and expertise to execute a variety of support activities where you need a trusted local partner.

Lead generation

Bootstrap your market entry with a cold outbound lead generation campaign. This is a short-term service designed to capture buyers that are currently in-market for your product or service.

Go-to-market planning

We will review and revise your go-to-market plan for the US. Selling and competition here is different than in Europe or Asia. Percorso will highlight your GTM problems and missed opportunities.

Pay-per-click campaigns

Capture in-market buyers with a pay-per-click advertising campaign. This can be a cost-effective way to add momentum to your market entry, or reach buyers that you miss in other marketing channels.

Banking and payments

Do your customers pay you with international wire transfers? This is expensive and inconvenient for many of your customers, and Percorso can advise on alternatives.

Government permits

Some common biotech products require special permitting for import (or export) from the US, and without a US presence it can be difficult to navigate the permitting system at agencies like the USDA and CDC. Percorso will act as your agent to apply for and manage these permits.

Sales tax

Most non-US companies aren't aware that they must report sales tax liability in most states and some cities. This is cumbersome for you to track and manage. Percorso can assess your risks, advise, and implement a management system.

US subsidiary entity

Should your non-US company form a US subsidiary corporation? We've helped several organizations evaluate the pros and cons. For those that choose to incorporate in the US, we can act as your agent for critical administration tasks.